For the club with a gate on it.
Non-league is a different animal. A first team and a reserve side, an academy underneath, a crowd on a Saturday, sponsors who want to see where their money went, and a programme to get out before kick-off. The Full Squad runs the lot, and it is being built alongside a real non-league club rather than guessed at from a spreadsheet.
What changes when the club gets bigger
More teams, a public that actually watches, and money coming in from people who expect something back. Four things that stop being optional the moment a club is more than one squad.
Every team gets its own front page
A first team, a reserve side, under 21s and an academy underneath are not one squad in different shirts. Each one gets its own page, its own fixtures and its own squad list, all sitting under a single club with a single set of records behind it.
- A public page per team, with its own fixtures, results and squad
- One club record underneath, so a player moving up is never re-typed
- One login for the volunteer who helps out with two of them
- An academy arm runs on the same platform, not a second system
The matchday, published before the crowd is home
Team news in the morning, the score at full time, the report and the table behind it. On the club's own address, where a search for the club's name actually finds it, rather than buried in somebody's feed three scrolls down.
- Result, report and table on the site minutes after full time
- The club's own domain through a guided setup, no DNS knowledge needed
- A page that still looks deliberate when nobody took a photo
- Digital match programmes, a proper matchday read without the print bill (coming later)
Sponsors who can see what they bought
A non-league club runs on local money, and local money wants to see where it went. The club's own site is the shop window, and the only logos on it belong to the people who actually paid the club.
- Sponsor placement on the club's own site, not a shared directory
- Pitch, shirt, kit and player packages the club sells itself (coming later)
- No third-party advertising on a club site, at any price, ever
The league table problem, taken seriously
A club only ever sees its own results. It never sees the other clubs' results across the division, so it cannot work out its own table, and software that pretends otherwise quietly leaves a volunteer retyping the division every Sunday. Here the manual table is a proper feature rather than an apology, and when a whole league runs on the platform the table works itself out.
- Manual tables built as a first-class feature, not a spreadsheet bolted on
- Whole-league adoption makes the table compute itself
- Advanced statistics without exporting the season to a spreadsheet
- League data fed in from FA Full-Time (coming later)
Not imagined. Observed.
Most club software is designed by people who have never had to find a linesman at ten to three. This one is being built the other way round.
The way fixtures, results and tables work here comes out of a real non-league club's actual archive, not a guess at what a club bothers to record.
A non-league club runs its season on the platform as the live demonstration, so a committee can watch it working as an actual club before spending a penny.
The timescale is deliberate. Clubs run on trust, children's data and other people's money, and none of that should be rushed to hit a launch date.
Bring the whole club.
Everything on this page sits in the Pro plan, because the public side of the club is the point of it. Leave an email and you'll get first look as it takes shape, and first pick of a place when the doors open.
Smaller setups are not left out. Every plan carries a public site and the full registration depth, and the three published prices say exactly what each one adds.
